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`whenYear` >='-3000'
AND `whenYear` <='3000'
AND
( `whoCharName` = 'Adidas ' or `whoRel` = 'Adidas')
AND (`access` ='Public' )
ORDER BY `whenYear` ASC, `whenMonth` ASC , `whenDay` ASC,`eventSig` DESC
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Adolf Dassler
created
Adidas
in
1949
following a split with his brother Rudolf
...
1324623
Adidas
bought
the three stripes branding
in
1952
Finnish sports company Karhu Sports for �1,600 and two bottles of whiskey
...
1324626
Adidas
developed
Adilette sandals
in
1963
after athletes requested a shoe for the locker room
...
1324628
Adidas
released
Franz Beckenbauer tracksuit
in
1967
first item of apparel
...
1324629
FIFA
commissioned
Adidas
in
1970
to create the Adidas Telstar football, which was the first ball designed specifically for the World Cup tournament
...
1324630
Adidas
designed
Trefoil logo
in
1971
...
1324632
1972
Adidas
launched
Trefoil logo
in
1972
just in time for the 1972 Summer Olympics held in Munich
...
1324633
Adidas
created
Adidas SL 72
on
11/1972
...
1324634
Adidas
released
Copa Mundial
in
1979
moulded boot
...
1324635
Bernard Tapie
bought
Adidas
in
1990
for 1.6 billion, which Tapie borrowed
...
1324637
Bernard Tapie
bought
Adidas
in
1990
...
1324638
Adidas
quadrupled
revenue
in
1993
to 5.84 billion ($7.5 billion)
...
1324640
Adidas
supplied kit to
English National Team
in
1997
...
1324644
Adidas
supplied kit to
Irish National Team
in
1997
...
1324645
Adidas
acquired
the Salomon Group
in
1997
who specialized in ski wear
...
1324646
Adidas
acquired
TaylorMade
in
1997
...
1324648
Adidas
acquired
Maxfli
in
1997
...
1324649
Adidas
sponsored
the New York Yankees
in
1997
...
1324650
1998
Adidas
sued
NCAA
in
1998
over rules limiting commercial logos on team uniforms and clothing
...
1324651
Adidas
provided uniforms to
USA Gymnastics
in
2000
...
1324654
Credit Lyonnais
sold
Adidas
on
2/2000
for a much higher amount of money than Tapie owed
...
1324652
Robert Louis-Dreyfus
bought
Adidas
on
2/2000
...
1324653
Adidas
endorsed
Kobe Bryant
on
7/2002
with the Adidas Equipment KB8 as his first signature shoe
...
1324656
Adidas
sued
Fitness World Trading
in
2003
in
British court
for use of a two-stripe motif similar to Adidas three stripes
...
1324657
Adidas
launched
Impossible is Nothing
in
2004
...
1324658
2005
Adidas
sold
Salomon Group
on
5/3/2005
for �485 million
...
1324659
Adidas
bought
Reebok
on
8/2005
for $3.8 billion (US$)
...
1324661
Adidas
released
Adidas 1
on
11/25/2005
...
1324662
Adidas
launched
Believe in 5ive
in
2006
basketball specific campaign
...
1324663
Adidas
supplied
Teamgeist
in
2006
For the 2006 World Cup
...
1324664
Adidas
sponsored
Sachin Tendulkar
in
2008
by personalizing cricket bat for him
...
1324666
Adidas
created
Adidas MasterBlaster Elite
in
2008
...
1324667
Adidas
sponsored
Mumbai Indians
in
2008
...
1324668
Adidas
sponsored
Delhi Daredevils
in
2008
in
Indian Premier League
...
1324669
Adidas
introduced
Pellara
in
2008
...
1324670
Adidas
introduced
Incurza
in
2008
...
1324671
Adidas
sponsored
Kevin Pietersen
in
2008
...
1324672
Adidas
sponsored
the Adidas National Lacrosse Classic
on
7/2008
in
the United States
for the top 600 high school underclassmen players
...
1324665
2009
Adidas
introduced
Response
in
2009
new line of tennis racquets
...
1324673
Adidas
introduced
Barricade tour models
in
2009
a new line of tennis racquets
...
1324674
Adidas
introduced
Jabulani
in
2010
for the 2010 World Cup
...
1324675
Adidas
started
Adidas is all in
in
2011
global marketing strategy slogan
...
1324678
Adidas
sponsored
Pune Warriors India
in
2011
in
Indian Premier League
...
1324679
Adidas
acquired
Five Ten
on
11/2011
outdoor action sport performance brand through a share purchase agreement
...
1324677
Adidas
ended sponsorship of
the Delhi Daredevils
in
2013
in
Indian Premier League
...
1324680
2014
Adidas
ended sponsorship of
Mumbai Indians
in
2014
in
Mumbai
...
1324684
Adidas
released
Brazuca football
in
2014
which was the first World Cup ball to be named by the fans
...
1324685
Adidas
signed a kit deal with
Manchester United
on
7/2014
ten-year beginning with the 2015
...
1324682
Adidas
announced
Fit Smart
on
8/2014
wristband for $199
...
1324683
Adidas
launched
Creating the New
in
2015
as its strategic business plan
...
1324691
Adidas
signed as a brand ambassador
Ranveer Singh
in
2015
in
Bollywood
...
1324692
Adidas
sponsored
the Royal Challengers Bangalore
in
2015
in
Indian Premier League
...
1324693
Adidas
launched
Adidas Confirmed
on
1/2015
footwear industrys first reservation mobile app, allowing consumers access to limited edition sneakers
...
1324686
Adidas
unveiled
McDonalds All-American uniforms
on
3/24/2015
...
1324687
Adidas
acquired
Runtastic
on
8/2015
for approximately $240 million
...
1324688
Adidas
signed sponsorship deal with
James Harden
on
8/2015
a 13-year contract
...
1324689
2016
Adidas
initiated legal action against
Skechers
in
2016
for allegedly replicating the Stan Smith design
...
1324694
Adidas
released
Adidas Beau Jeu
in
2016
the official match ball of the UEFA Euro 2016 tournament
...
1324695
NBA
ended the uniform contract with
Adidas
in
2017
and was replaced by Nike
...
1324702
Adidas
provided uniforms to
the National Hockey League
in
2017
...
1324703
Adidas
signed with
National Hockey League
in
2017
to be the official outfitter of uniforms licensed apparel
...
1324704
Adidas
released
Turbo Red Pack
on
1/2017
...
1324696
Adidas
released
Adidas EQT Support 93/17
on
1/2017
...
1324697
Adidas
released
EQT Support ADV
on
1/2017
...
1324698
Adidas
released
EQT Support Ultra
on
1/2017
...
1324699
Adidas
sold
TaylorMade
on
5/2017
for $425 million
...
1324700
2018
Adidas
earned
21.915 billion
in
2018
...
1324706
Karen Parkin
resigned from
Adidas
on
6/2020
the head of global human resources at Adidas, after black employees voiced concerns about her handling of racism and discrimination
...
1324707
Adidas
created
Al Rihla ball
in
2022
for 2022 World Cup
...
1324710
Adidas
sold
Reebok
on
3/2022
to the Authentic Brands Group
...
1324708
National Hockey League
ended agreement with
Adidas
in
2024
...
1324712
Adidas
withdrew from
advertising campaign
on
7/2024
starring Bella Hadid for the SL 72 due to connections with the 1972 Munich Olympics massacre
...
1324713
Adidas
apologized for
advertising campaign
on
7/2024
...
1324714
2025
Adidas
announced partnership with
Formula One
on
1/2025
...
1324715